warning

Hey there! This is the Uniform version 3 documentation site. If you’re looking for version 4, go here instead.

logomark

Words

February 2020 Release

/

Calls to Action

keyboardshortcuts
d
Design
c
Code
,
Previous Section
.
Next Section
/
Toggle Preview Environment
[
Previous Platform
]
Next Platform
command + ↑
Scroll to Top
command + ↓
Scroll to Bottom

Buttons, links—even an option to cancel—should all be congruent to the title and surrounding context. The trick is to write everything as one fluid thought.

A common pattern on screens includes a title/headline, a few interactive elements or pieces of content, and a button CTA. The microcopy for the title and button should be congruent.

Title-to-CTA Congruence

  • If the title asks a question, the button should answer (like an actual conversation).
  • Key verbs and nouns should appear in both the title and CTA.
  • Remain neutral wherever possible.

Examples

Remove Members Who Have Left the Team
Remove 40 Selected Members

Want to Clean Your Library?
Yes, Start Cleaning

Register with Your Team
Register Now